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| STUDY ON THE PATTERN OF ECOTOURISM SUSTAINABLE DEVELOPMENT IN COASTAL WETLAND——A Case Study of the Coastal Wetland of Yancheng, Jiangsu Province |
| HUANG Zhen-fang1, HUANG Jin-wen2, YUAN Lin-wang1, GE Jun-lian1 |
1. School of Geographical Science, Nanjing Normal University, Nanjing 210046, China;
2. Business School of Hehai University, Nanjing 210098, China |
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Abstract As a special ecological system, coastal wetland boasts high value to ecotourism development. To establish wetland ecotourism development pattern in a scientific way is of vital importance to the effective protection of ecotourism resources and its environment so as to promote the sustainable development of wetland ecotourism. This paper takes the coastal wetland of Yancheng, Jiangsu Province as a study case. On the basis of analyzing the connotation of wetland ecotourism and the conditions of developing ecotourism in the coastal wetland in Yancheng, it probes into the pattern of ecotourism sustainable development in coastal wetland and puts forward the basic measures to wetland ecotourism sustainable development. It stresses that in order to develop ecotourism in coastal wetland, we should take ecological preservation as the prerequisite, wetland ecotourism resources and its environment as the base, wetland ecotourism products as the focus, and ecotourism market as the foundation. Furthermore, the development should display ecological education functions, consider community welfare, value ecological environmental preservation and cultivation as well as ecological compensation so that a harmonious and sustainable development can be expected among wetland ecotourism resources, environment and social economy.
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Received: 02 April 2007
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2007, Vol. 22 
