THE LOGIC AND PRACTICE OF THE ORDER CONSTRUCTION OF EVENT SPACE BASED ON THE THEORY OF COMPLEX ADAPTIVE SYSTEM: A STUDY ON GUANGZHOU INTERNATIONAL LIGHTING FESTIVAL
YIN Shu-hua, DAI Guang-quan
Department of Tourism Management, South China University of Technology, Guangzhou 510006, China
Abstract Taking the Guangzhou International Lighting festival as an example, combined with the theory of a complex adaptive system, this paper points out that the festival is a complex adaptive system. Combined with the stimulus-response rules, this paper specifically analyzes the logic and practical content of the order construction of the festival organizer. Through conducting an in-depth review with the core members of festival organizations, as well as the acquisition of second-hand information from the Internet, we learned that the festival organizers and managers adopt five methods to improve and enhance the spatial order, they are spatial order location and layout, transportation order, information and propaganda order, environmental order and security order. According to CAS theory, to improve the adaptability of the festival organization and the orderly operation of the next festival, it is suggested that the festival organization should promote its adaptability, coordinate with the relationship between different stakeholders, improve the capacity of the spatial layout and design, and raise the service management. The research results of this paper will contribute to a deeper understanding of the design and management of event space, and provide a reference knowledge system and management mode for the same type of event operation.
YIN Shu-hua,DAI Guang-quan. THE LOGIC AND PRACTICE OF THE ORDER CONSTRUCTION OF EVENT SPACE BASED ON THE THEORY OF COMPLEX ADAPTIVE SYSTEM: A STUDY ON GUANGZHOU INTERNATIONAL LIGHTING FESTIVAL[J]. HUMAN GEOGRAPHY, 2023, 38(3): 58-68.
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