|
|
|
| FROM COMMUNITY INVOLVEMENT TO COMMUNITY EMPOWERMENT——A Case Study of Kaiping Watchtower and Villages |
| WANG Chun-yang1,2, HUANG Fu-cai3 |
1. School of Economics & Managemen, Wuyi University, Jiangmen 3358395, China;
2. Guangdong Overseas Chinese Culture Research Center, Jiangmen 529020, China;
3. School of Management, Xiamen University, Xiamen 361005, China |
|
|
|
|
Abstract Community residents play an important role in tourism image of village heritage sites,whose attitudes and behaviors have a direct impact on tourists' experience and feelings and impression on destination. However,community involvement hasn't realized,and degree of involvement and level of involvement are generally low in tourism development practice. Community residents are engaged in non-technical or semi-skilled work which involve in economic activities and seldom intervene in management and decision,and they are lack of involvement and interests are damaged in politics,economics and society,which result in culture heritage,can be effectively protected. Community involvement is an individual and passive process. Subject position of community residents in essence is ignored,which is the reason that involvement of community residents fail in practice. Therefore,only if the right and system framework will be set up by community empowerment,subject position of community residents are be highlighted in tourism development. Community empowerment extends further community involvement,which is an important way to promote validity of community involvement. To make community involvement be put into practice as well,the community residents should be empowered in the different aspects. This paper analyzes the present situation and problems of community involvement in tourism development and puts forward communiy empowerment including economical empowerment,psychological empowerment,social empowerment and polictical empowerment to find effective means to community involvement,which will provide a scientific evidence for tourism administrative department to make a policy.
|
|
Received: 26 October 2011
|
|
|
|
|
|
|
2013, Vol. 28 
