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| THE APPLICATION OF REGIONAL CULTURE ELEMENT IN TOURISM PLANNING |
| WU En |
| Department of Urban and Environmental science, Peking University, Beijing 100871, China |
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Abstract In tourism planning, regional culture is not only one element of the planning principles, but also one of the materials been planed.The author briefly probes into the application of the cultural element in the design of the image of tourism region a tourism product, tourism marketing, and tourism management.
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Received: 02 February 2000
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2001, Vol. 16 
