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THE DEVELOPMENT OF AUTO INDUSTRY TOURISM RESOURES——Taking China FAW Group Corporation for Example |
MEI Lin, CUI Xiang, LIU Ji-sheng |
College of Urban and Environmental Sciences, Northeast Normal University, Changchun 130024, China |
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Abstract Tourism becomes one kind of life style of modern people along with economic development and social progressing. The style of tourism also becomes more and more diversified, and auto industry also become one kinds of important tourism resources while it was against the grain. Undoubtedly, the auto industry tour ism resources is the new embranchment of human tourism resources because it can bring more benefit to the society and the economy and it can also converge the curious aesthetic action, the tourism and shopping actions etc. Overseas auto industry tourism have sprung up for a long time and developed rapidly. Along with our economic development and social advancement, more and more people could buy the automobile. China FAW Group Corporation is the new auto industry's cradle land in China, which became a kind of idiographic auto industry tourism resource. China FAW Group Corporation has the modern assembly line, which can be visited, it have a lot of costly domestic and foreign automobile pattern and conserve many rare and significant historical picture information. China FAW Group Corporation has the automobile factory that has the beautiful view and can be visited by the tourists.
This paper elaborates the new conception, the fundamental feature, the important significance and the principles for development for the auto industry tourism resources. It analyzes the characteristics of auto industry tourism resources, and advocates the basic assume of development in China FAW Group Corporation. Developing the auto industry tourism resource can accelerate the reform of the automobile corporations, which can also facilitate the adjustment of intestine industry framework. Developing auto industry tourism resource can satisfy people's extensive needs, which have tremendous potential to bring profit. The auto industry tourist resources are very abundant, and its future will be extremely wide if it is going be developed well. The development of auto industry tourist resources in China is still at the primary stage and it will have huge potentialities.
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Received: 14 March 2004
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