乡村女性民宿主身份构建过程研究——以神农架为例

甘雪娜; 胡安安; 向怡

doi:10.13959/j.issn.1003-2398.2026.03.004

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人文地理 ›› 2026, Vol. 41 ›› Issue (3) : 36-45. DOI: 10.13959/j.issn.1003-2398.2026.03.004

社会

乡村女性民宿主身份构建过程研究——以神农架为例

甘雪娜, 胡安安, 向怡

作者信息 +

RESEARCH ON THE IDENTITY CONSTRUCTION PROCESS OF RURAL FEMALE HOMESTAY OWNERS: A CASE STUDY OF SHENNONGJIA

GAN Xue-na, HU An-an, XIANG Yi

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摘要

随着乡村旅游和民宿的发展，越来越多的女性选择扎根乡村构建新的职业与身份；对乡村女性民宿经营者进行身份构建研究有助于深化性别视角下的身份构建理论。以神农架乡村女性民宿主为研究对象，基于参与观察与深度访谈的质性研究方法，搭建旅游发展背景下乡村女性民宿主的身份构建过程框架，涉及身份重构、身份平衡与身份认同三个阶段。研究发现：基于村民与女性身份产生的身份危机与身份需求在身份契机的共同驱动下拓展了民宿主身份；多维空间，嵌入下整合“母妻”“村民”“经营者”多重角色，实现了女性民宿主身份平衡；自我认同以及他者认同是成功构建乡村女性民宿主身份的重要标志。研究为乡村旅游中的性别研究提供了经验框架，对优化女性创业政策、激活乡村内生发展与乡村振兴具有实践启示。

Abstract

With the development of rural tourism and homestays, increasing numbers of women are choosing to settle in rural areas to establish new careers and identities. Studying the identity construction of rural female homestay owners can enrich the theory of identity construction from a gender perspective. This research focuses on rural female homestay owners in Shennongjia and employs qualitative methods such as participant observation and in-depth interviews to construct a three-stage model of their identity construction process: identity reconstruction, identity balance, and identity recognition. The research finds that the identity crisis and identity needs arising from the villagers' and femal identities drive the expansion of the homestay owners' identity under the joint influence of identity opportunities. Through the integration of multiple roles as "mother and wife," "villager," and "business operator" within a multi-dimensional space, female homestay owners achieve identity balance. Self-identity and social-identity are important indicators for successfully constructing the identity of rural female homestay owners. The research provides an empirical framework for gender studies in rural tourism and has practical implications for optimizing policies for women's entrepreneurship, activating endogenous development in rural areas and promoting rural revitalization.

导出引用

甘雪娜, 胡安安, 向怡. 乡村女性民宿主身份构建过程研究——以神农架为例[J]. 人文地理. 2026, 41(3): 36-45 https://doi.org/10.13959/j.issn.1003-2398.2026.03.004

GAN Xue-na, HU An-an, XIANG Yi. RESEARCH ON THE IDENTITY CONSTRUCTION PROCESS OF RURAL FEMALE HOMESTAY OWNERS: A CASE STUDY OF SHENNONGJIA[J]. HUMAN GEOGRAPHY. 2026, 41(3): 36-45 https://doi.org/10.13959/j.issn.1003-2398.2026.03.004

中图分类号： F592

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