乡村何以振兴?农文旅融合的赋能路径——基于扎根理论与fsQCA的案例研究

徐冬; 武雅馨; 余凤龙; 黄睿

doi:10.13959/j.issn.1003-2398.2026.05.010

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人文地理 ›› 2026, Vol. 41 ›› Issue (5) : 102-114. DOI: 10.13959/j.issn.1003-2398.2026.05.010

乡村

乡村何以振兴?农文旅融合的赋能路径——基于扎根理论与fsQCA的案例研究

徐冬^1,2, 武雅馨¹, 余凤龙^1,2, 黄睿³

作者信息 +

HOW CAN RURAL REVITALIZATION BE ACHIEVED? EMPOWERING PATHS OF THE INTEGRATION OF AGRICULTURE, CULTURE AND TOURISM: A CASE STUDY BASED ON GROUNDED THEORY AND fsQCA

XU Dong^1,2, Wu Ya-xin¹, YU Feng-long^1,2, HUANG Rui³

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文章历史 +

摘要

揭示农文旅融合赋能乡村振兴的复杂动力机制与多元路径，对因地制宜推进乡村旅游高质量发展具有重要理论和现实意义。文章以苏南地区多个典型乡村旅游地为对象，从乡村振兴主体认知视角出发，运用问卷调查、半结构化访谈、扎根理论和fsQCA等方法，系统探究了农文旅融合赋能乡村振兴的动力机制及其多元组态路径。结果表明：农文旅融合赋能乡村振兴的动力机制可概括为产业发展筑牢经济根基，文化环境建设乡村场域，组织治理贯穿发展全程，民生反哺形成良性循环。“组织治理”是对农文旅融合发展影响最大的因素，但农文旅融合赋能作用的实现必须依靠多元路径协同推进。通过农文旅融合实现乡村振兴包含文化铸魂—旅游驱动型、生态筑基—农业驱动型、二产引进—产业延伸型和组织协同—人地和谐型四种有效路径模式。研究有助于明晰农文旅融合赋能乡村振兴的逻辑理路，为加快推进农业农村现代化提供参考。

Abstract

Uncovering how agro-cultural tourism integration empowers rural revitalization is crucial for tailoring local tourism development. Taking rural destinations in southern Jiangsu as cases, this study explores its dynamic mechanisms and multiple configuration paths from the perspective of residents' cognition using grounded theory and fsQCA. The results show that industrial development lays the economic foundation, cultural and environmental construction shapes rural fields, organizational governance runs through the entire process, and livelihood feedback forms a virtuous cycle. Organizational governance is the most critical factor. Furthermore, fsQCA identifies four effective configurations: culture-led tourism, ecology-grounded agriculture, secondary industry extension, and human-land organizational synergy. This study clarifies the empowering logic of agro-cultural tourism integration and provides references for agricultural and rural modernization.

导出引用

徐冬, 武雅馨, 余凤龙, 黄睿. 乡村何以振兴?农文旅融合的赋能路径——基于扎根理论与fsQCA的案例研究[J]. 人文地理. 2026, 41(5): 102-114 https://doi.org/10.13959/j.issn.1003-2398.2026.05.010

XU Dong, Wu Ya-xin, YU Feng-long, HUANG Rui. HOW CAN RURAL REVITALIZATION BE ACHIEVED? EMPOWERING PATHS OF THE INTEGRATION OF AGRICULTURE, CULTURE AND TOURISM: A CASE STUDY BASED ON GROUNDED THEORY AND fsQCA[J]. HUMAN GEOGRAPHY. 2026, 41(5): 102-114 https://doi.org/10.13959/j.issn.1003-2398.2026.05.010

中图分类号： F327

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