旅游目的地依恋维度的建构与解构

曲颖; 曹李梅; 杨琦

doi:10.13959/j.issn.1003-2398.2020.04.019

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人文地理 ›› 2020, Vol. 35 ›› Issue (4) : 154-160. DOI: 10.13959/j.issn.1003-2398.2020.04.019

旅游

旅游目的地依恋维度的建构与解构

曲颖¹, 曹李梅^1,2, 杨琦¹

作者信息 +

CONSTRUCTION AND DECONSTRUCTION OF THE DIMENSION OF TOURISM DESTINATION ATTACHMENT

QU Ying¹, CAO Li-mei^1,2, YANG Qi¹

Author information +

文章历史 +

摘要

针对旅游目的地依恋维度要素缺乏挖掘、维度互动机理尚未厘清等不足，本研究创新地将社会网络分析和扎根理论结合使用，基于旅游者生成内容挖掘旅游目的地依恋概念、维度及其维度互动模式。主要研究结论如下：①旅游目的地依恋是旅游者为寻求自我一致性或差异性，通过对目的地的认知情感性构建而产生的“炙热”情感，可拓展为由地方依赖、地方认同、地方情感、地方好奇、地方印刻、地方象征的六维结构，遵循“动机性卷入→认知性投入→情感性忠守”的逻辑进路；②地方依赖维度与其他维度的直接交互影响作用明显并具有较强的中介桥梁作用。最后，探讨了研究的理论和实践意义。

Abstract

Since the 1980s, scholars from different disciplines such as human geography, environmental psychology and sociology have found that there is a widespread objective phenomenon of "people's emotional connection to a place". Place attachment is used to describe the above similar phenomena, and thus accumulated rich research results. Under the background of the development of modern tourism activities, the tourism characteristics of non-habitual environment, hedonic experience and temporary stay make the tourism destination a special type of "place", which promotes the research of place attachment to extend from living space and recreation space to tourism destination space. There are some problems in tourism destination attachment, such as vague concept connotation, lack of dimensionality elements, and unclear mechanism of dimensionality interaction. This study innovatively combines social network analysis with grounded theory, constructs the theoretical framework of tourist destination attachment based on tourist generated content, and deconstructs the internal relationship logic of each dimension. In the first stage, grounded theory is used to construct the theoretical framework of tourists' local attachment dimension. The conclusions are as follows: 1) Destination attachment is a kind of "hot" emotion produced by tourists in order to seek self-consistency or difference, through the construction of symbolic meaning, memory association and cognitive emotionality of tourism symbols; 2) Tourism destination attachment can be expanded into a six-dimensional structure of local dependence, local identity, local emotion, local curiosity, local printing and local symbol; 3) The direct interaction between local dependence and other dimensions is obvious and has a strong intermediary role.

导出引用

曲颖, 曹李梅, 杨琦. 旅游目的地依恋维度的建构与解构[J]. 人文地理. 2020, 35(4): 154-160 https://doi.org/10.13959/j.issn.1003-2398.2020.04.019

QU Ying, CAO Li-mei, YANG Qi. CONSTRUCTION AND DECONSTRUCTION OF THE DIMENSION OF TOURISM DESTINATION ATTACHMENT[J]. HUMAN GEOGRAPHY. 2020, 35(4): 154-160 https://doi.org/10.13959/j.issn.1003-2398.2020.04.019

中图分类号： F590.1

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