Abstract：Tourism destination vitality has been widely adopted in the developing, planning and marketing practice, but its core and formation mechanism remain unknown. Based on the systematic knowledge of tourism destination vitality, the texts of tourist reviews and in-depth interviews were collected as data sources from the perspective of tourists. Grounded theory method was adopted to explore the cognitive process and influencing factors of the tourism destination vitality. The results show that the transportation and attraction constitute the basic elements of tourism destination vitality, as well as the precursor elements of experience feedback. Experience feedback is the aftereffect element in the formation path of tourism destination vitality, and sociality is the key way to transmit the basic elements to experience feedback. Transportation includes convenience and scientificity, attraction includes natural conditions, local culture, activities, festivals and upper facilities, experience feedback includes personal emotion, attitude and status, and sociality includes management measures and host-guest relationship. In addition, there are four main influencing factors in the cognitive process of tourism destination vitality:Nature, humanity, management and development level. Among them, nature and humanity are the internal factors of tourism destination vitality, as well as the starting factors of the cognitive process of tourism destination vitality. While management and development level are the external factors of tourism destination vitality. The effects of different factors varies.
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ZUO Yi-fan, XU Shao-gui, LIN Qi-hong, ZHANG Mu. PROCESS OF THE TOURISM DESTINATION VITALITY ELEMENTS:AN EXPLORATORY STUDY BASED ON GROUNDED THEORY. HUMAN GEOGRAPHY, 2022, 37(2): 182-192.
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