Abstract：Aiming at the present situation and problems of Chinese municipal toursim identity, the paper explains how to build up municipal tourism identity from such three aspects as mind location, visual emphasis and publicity and promotion, and puts forward the concept of designing the tourism identity on Wuhan City.
李娟文, 彭红霞, 何军. 论城市旅游形象塑造——以武汉市为例[J]. 人文地理, 1999, 14(3): 17-20.
LI Juan-wen, PENG Hong-xia, HE Jun. ON BUILDING UP MUNICIPAL TOURISM IDENTITY. HUMAN GEOGRAPHY, 1999, 14(3): 17-20.
